Open Science Research Excellence
Prateek Maheshwari and  Nitin Seth,  Business Penetration through Print Media: A Review of Select Enablers.   journal   = {International Journal of Industrial and Systems Engineering}, [online]. World Academy of Science, Engineering and Technology. December 2014, vol. 96(12). 3823 - 3826[viewed 17 August 2019]. Available from: http://waset.org/publications/9999846.