The International Research Conference Aims and Objectives
The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation
within the conference program. Events will run over a span of time during the conference depending on the number and length of the presentations.
With its high quality, it provides an exceptional value for students, academics and industry researchers.
International Conference on Customer Dynamics and Customer Experience Creation
aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of
Customer Dynamics and Customer Experience Creation.
It also provides a premier interdisciplinary platform for researchers, practitioners and educators to present and discuss the most recent innovations,
trends, and concerns as well as practical challenges encountered and solutions adopted in the fields of Customer Dynamics and Customer Experience Creation.
Call for Contributions
Prospective authors are kindly encouraged to contribute to and help shape the conference through submissions of their research abstracts, papers and e-posters.
Also, high quality research contributions describing original and unpublished results of conceptual, constructive, empirical, experimental, or
theoretical work in all areas of Customer Dynamics and Customer Experience Creation are cordially invited for presentation at the conference.
The conference solicits contributions of abstracts, papers and e-posters that address themes and topics of the conference, including figures, tables and references of
novel research materials.
Guidelines for Authors
Please ensure your submission meets the conference's strict guidelines for accepting scholarly papers.
Downloadable versions of the check list for
Full-Text Papers and
Abstract Papers.
Please refer to the
Paper Submission Guideline,
Abstract Submission Guideline and
Author Information
before submitting your paper.
Conference Proceedings
All submitted conference papers will be blind peer reviewed by three competent reviewers.
The peer-reviewed conference proceedings are indexed in the Open Science Index,
Google Scholar,
Semantic Scholar,
Zenedo,
BASE,
WorldCAT,
Sherpa/RoMEO,
and other index databases. Impact Factor Indicators.
Special Journal Issues
19. International Conference on Customer Dynamics and Customer Experience Creation has teamed up with the Special Journal Issue on
Customer Dynamics and Customer Experience Creation.
A number of selected high-impact full text papers will also be considered for the special journal issues.
All submitted papers will have the opportunity to be considered for this Special Journal Issue.
The paper selection will be carried out during the peer review process as well as at the conference presentation stage.
Submitted papers must not be under consideration by any other journal or publication.
The final decision for paper selection will be made based on peer review reports by the Guest Editors and the Editor-in-Chief jointly.
Selected full-text papers will be published online free of charge.
Conference Sponsor and Exhibitor Opportunities
The Conference offers the opportunity to become a conference sponsor or exhibitor.
To participate as a sponsor or exhibitor, please download and complete the
Conference Sponsorship Request Form.
Selected Papers
-
The Application of Fuzzy Set Theory to Mobile Internet Advertisement Fraud Detection
Jinming Ma, Tianbing Xia, Janusz R. Getta
-
Churn Prediction for Telecommunication Industry Using Artificial Neural Networks
Ulas Vural, M. Ergun Okay, E. Mesut Yildiz
-
Gender and Advertisements: A Content Analysis of Pakistani Prime Time Advertisements
Aaminah Hassan
-
Impact of Negative News on Ethical Fashion: Case Study to Investigate the Effect of Fashion CSR Ad Framing on Purchase Intention
Dana Lee, Young Chan Kim
-
Sexualization of Women in Nigerian Magazine Advertisements
Kehinde Augustina Odukoya
-
The Evolving Customer Experience Management Landscape: A Case Study on the Paper Machine Companies
Babak Mohajeri, Sen Bao, Timo Nyberg
-
Advertisement Effectiveness for Print Media: A Conceptual Model
Prateek Maheshwari, Nitin Seth, Anoop Kumar Gupta
-
Application of Customer Relationship Management Systems in Business: Challenges and Opportunities
K. Liagkouras, K. Metaxiotis
-
The Use of Appeals in Green Printed Advertisements: A Case of Product Orientation and Organizational Image Orientation Ads
Chutima Ruanguttamanun
-
Business Penetration through Print Media: A Review of Select Enablers
Prateek Maheshwari, Nitin Seth
-
Design and Development of an Innovative Advertisement Display with Flipping Mechanism
Raymond Yeo K. W., P. Y. Lim, Farrah Wong
-
Meaning Chasing Kiddies: Children-s Perception of Metaphors Used in Printed Advertisements
Asina GĂĽlerarslan
-
Feasible Traits of TV and Web as Media for Advertisements and Their Influences on Buying Behavior– A Comparative Study on Indian Perspective
K. Pongiannan
-
Viewers of Advertisements in Television and Cinema in the Shadow of Visuality
Mete Kazaz
-
The Female Beauty Myth Fostered by the Mass Media
Yoojin Chung
Digital Program consists of the e-proceedings book which is available online-only
and includes the conference communications (proceedings abstracts and papers).
Registered participants can access the digitally available conference
proceedings ( and certificates ) by visiting their profile pages.
Customer dynamics
Customer dynamics and advertisement
Customer-business relationships
Customer intelligence
Customer experience creation
Intelligent decision making for customer dynamics management
The relationships between organizations and customers
Customer experience and relationship management
Communication channels, technologies, and interactions
Relationship analysis and dynamics
New product development
Shopping habits and decision making styles
Corporate image on brand personality
Operational efficiency
Customer experience
Revenue generation
Abstracts/Full-Text Paper Submission Deadline |
|
January 15, 2025 |
Notification of Acceptance/Rejection |
|
January 31, 2025 |
Final Paper (Camera Ready) Submission & Early Bird Registration Deadline |
|
June 14, 2025 |
Conference Dates |
|
July 10-11, 2025 |