The International Research Conference Aims and Objectives
The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation
within the conference program. Events will run over a span of time during the conference depending on the number and length of the presentations.
With its high quality, it provides an exceptional value for students, academics and industry researchers.
International Conference on Digital Marketing
aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of
Digital Marketing.
It also provides a premier interdisciplinary platform for researchers, practitioners and educators to present and discuss the most recent innovations,
trends, and concerns as well as practical challenges encountered and solutions adopted in the fields of Digital Marketing.
Call for Contributions
Prospective authors are kindly encouraged to contribute to and help shape the conference through submissions of their research abstracts, papers and e-posters.
Also, high quality research contributions describing original and unpublished results of conceptual, constructive, empirical, experimental, or
theoretical work in all areas of Digital Marketing are cordially invited for presentation at the conference.
The conference solicits contributions of abstracts, papers and e-posters that address themes and topics of the conference, including figures, tables and references of
novel research materials.
Guidelines for Authors
Please ensure your submission meets the conference's strict guidelines for accepting scholarly papers.
Downloadable versions of the check list for
Full-Text Papers and
Abstract Papers.
Please refer to the
Paper Submission Guideline,
Abstract Submission Guideline and
Author Information
before submitting your paper.
Conference Proceedings
All submitted conference papers will be blind peer reviewed by three competent reviewers.
The peer-reviewed conference proceedings are indexed in the Open Science Index,
Google Scholar,
Semantic Scholar,
Zenedo,
BASE,
WorldCAT,
Sherpa/RoMEO,
and other index databases. Impact Factor Indicators.
Special Journal Issues
18. International Conference on Digital Marketing has teamed up with the Special Journal Issue on
Digital Marketing.
A number of selected high-impact full text papers will also be considered for the special journal issues.
All submitted papers will have the opportunity to be considered for this Special Journal Issue.
The paper selection will be carried out during the peer review process as well as at the conference presentation stage.
Submitted papers must not be under consideration by any other journal or publication.
The final decision for paper selection will be made based on peer review reports by the Guest Editors and the Editor-in-Chief jointly.
Selected full-text papers will be published online free of charge.
Conference Sponsor and Exhibitor Opportunities
The Conference offers the opportunity to become a conference sponsor or exhibitor.
To participate as a sponsor or exhibitor, please download and complete the
Conference Sponsorship Request Form.
Selected Papers
-
Impact of Non-parental Early Childhood Education on Digital Friendship Tendency
Sheel Chakraborty
-
Digital Twins: Towards an Overarching Framework for the Built Environment
Astrid Bagireanu, Julio Bros-Williamson, Mila Duncheva, John Currie
-
Evolution of Web Development Techniques in Modern Technology
Abdul Basit Kiani, Maryam Kiani
-
Digital Content Strategy: Detailed Review of the Key Content Components
Oksana Razina, Shakeel Ahmad, Jessie Qun Ren, Olufemi Isiaq
-
Studying Efficiency of Digital Technology Facilitated Assessment Techniques in Higher Education
B. Ferdousi
-
The Effects of Mobile Phones in Mitigating Cultural Shock Amongst Refugees: Case of South Africa
Sarah Vuningoma, Maria Rosa Lorini, Wallace Chigona
-
Effects of Livestream Affordances on Consumer Purchase Willingness: Explicit IT Affordances Perspective
Isaac O. Asante, Yushi Jiang, Hailin Tao
-
Analysis of Dropped Call Rate for Long Term Evolution Networks in Bayelsa State, Nigeria
Chibuzo Emeruwa, Nnamdi N. Omehe
-
A Proposal for a Secure and Interoperable Data Framework for Energy Digitalization
Hebberly Ahatlan
-
Consumers’ Responses to Non-Traditional Marketing Communication Strategies for Advertising Herbal Products
Chioma Ifeoma Agbasimelo, Stephen Afam Kenechukwu
-
Analyzing the Relationship between the Systems Decisions Process and Artificial Intelligence: A Machine Vision Case Study
Mitchell J. McHugh, John J. Case
-
Smart Grids in Morocco: An Outline of the Recent Developments, Key Drivers, and Recommendations for Future Implementation
M. Laamim, A. Benazzouz, A. Rochd, A. Ghennioui, A. El Fadili, M. Benzaazoua
-
Personalized Email Marketing Strategy: A Reinforcement Learning Approach
Lei Zhang, Tingting Xu, Jun He, Zhenyu Yan, Roger Brooks
-
Using Wiki for Enhancing the Knowledge Transfer to Newcomers: An Experience Report
H. O. Barbosa, A. C. R. da Silva, C. M. de Almeida, E. M. dos Santos, F. O. de Sousa, F. B. da S. Souza, F. B. da S. Souza, F. de O. Lima, L. H. Albuquerque, R. F. do Valle Cunha
-
Toward Understanding and Testing Deep Learning Information Flow in Deep Learning-Based Android Apps
Jie Zhang, Qianyu Guo, Tieyi Zhang, Zhiyong Feng, Xiaohong Li
Digital Program consists of the e-proceedings book which is available online-only
and includes the conference communications (proceedings abstracts and papers).
Registered participants can access the digitally available conference
proceedings ( and certificates ) by visiting their profile pages.
Social Media Marketing
Digital and interactive Advertising
Email Marketing
Digital with environmental marketing
Experiential marketing through digital channels
Predictive Analytics and Big Data
CRM and customer engagement
Mobile marketing implications and Mobile platforms/ mobile apps
Direct Marketing in the Omni channel Environment
Content marketing strategies
Digital eco-marketing
Web marketing and web advertising
Internet branding
Innovations in digital marketing
Data-Driven Marketing
Legal, Political and Ethical impacts on digital marketing
E – B2B Marketing
Integrated digital marketing communications
Direct marketing through digital channels
Viral marketing
Abstracts/Full-Text Paper Submission Deadline |
|
August 15, 2024 |
Notification of Acceptance/Rejection |
|
August 30, 2024 |
Final Paper (Camera Ready) Submission & Early Bird Registration Deadline |
|
August 31, 2024 |
Conference Dates |
|
October 03-04, 2024 |