The International Research Conference Aims and Objectives
The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation
within the conference program. Events will run over a span of time during the conference depending on the number and length of the presentations.
With its high quality, it provides an exceptional value for students, academics and industry researchers.
International Conference on Internet Economics and Digital Marketing
aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of
Internet Economics and Digital Marketing.
It also provides a premier interdisciplinary platform for researchers, practitioners and educators to present and discuss the most recent innovations,
trends, and concerns as well as practical challenges encountered and solutions adopted in the fields of Internet Economics and Digital Marketing.
Call for Contributions
Prospective authors are kindly encouraged to contribute to and help shape the conference through submissions of their research abstracts, papers and e-posters.
Also, high quality research contributions describing original and unpublished results of conceptual, constructive, empirical, experimental, or
theoretical work in all areas of Internet Economics and Digital Marketing are cordially invited for presentation at the conference.
The conference solicits contributions of abstracts, papers and e-posters that address themes and topics of the conference, including figures, tables and references of
novel research materials.
Guidelines for Authors
Please ensure your submission meets the conference's strict guidelines for accepting scholarly papers.
Downloadable versions of the check list for
Full-Text Papers and
Abstract Papers.
Please refer to the
Paper Submission Guideline,
Abstract Submission Guideline and
Author Information
before submitting your paper.
Conference Proceedings
All submitted conference papers will be blind peer reviewed by three competent reviewers.
The peer-reviewed conference proceedings are indexed in the Open Science Index,
Google Scholar,
Semantic Scholar,
Zenedo,
BASE,
WorldCAT,
Sherpa/RoMEO,
and other index databases. Impact Factor Indicators.
Special Journal Issues
19. International Conference on Internet Economics and Digital Marketing has teamed up with the Special Journal Issue on
Internet Economics and Digital Marketing.
A number of selected high-impact full text papers will also be considered for the special journal issues.
All submitted papers will have the opportunity to be considered for this Special Journal Issue.
The paper selection will be carried out during the peer review process as well as at the conference presentation stage.
Submitted papers must not be under consideration by any other journal or publication.
The final decision for paper selection will be made based on peer review reports by the Guest Editors and the Editor-in-Chief jointly.
Selected full-text papers will be published online free of charge.
Conference Sponsor and Exhibitor Opportunities
The Conference offers the opportunity to become a conference sponsor or exhibitor.
To participate as a sponsor or exhibitor, please download and complete the
Conference Sponsorship Request Form.
Selected Papers
-
Digital Content Strategy: Detailed Review of the Key Content Components
Oksana Razina, Shakeel Ahmad, Jessie Qun Ren, Olufemi Isiaq
-
Effects of Livestream Affordances on Consumer Purchase Willingness: Explicit IT Affordances Perspective
Isaac O. Asante, Yushi Jiang, Hailin Tao
-
Consumers’ Responses to Non-Traditional Marketing Communication Strategies for Advertising Herbal Products
Chioma Ifeoma Agbasimelo, Stephen Afam Kenechukwu
-
Personalized Email Marketing Strategy: A Reinforcement Learning Approach
Lei Zhang, Tingting Xu, Jun He, Zhenyu Yan, Roger Brooks
-
An Exploration of Cross-Cultural Behaviour: The Characteristics of Chinese Consumers’ Decision Making in Europe
Yongsheng Guo, Xiaoxian Zhu, Mandella Osei-Assibey Bonsu
-
Reflective Thinking and Experiential Learning: A Quasi-Experimental Quanti-Quali Response to Greater Diversification of Activities and Greater Integration of Student Profiles
P. Bogas
-
Digital Content Strategy: Detailed Review of the Key Content Components
Oksana Razina, Shakeel Ahmad, Jessie Qun Ren, Olufemi Isiaq
-
A Protocol for Applied Consumer Behavior Research in Academia
A. Otjen, S. Keller
-
Examining Foreign Student Visual Perceptions of Online Marketing Tools at a Hungarian University
Anita Kéri
-
Pay Per Click Attribution: Effects on Direct Search Traffic and Purchases
Toni Raurich, Joan Llonch-Andreu
-
Searching for an Effective Marketing in the Food Supplement Industry in Japan
Michiko Miyamoto
-
Native Plants Marketing by Entrepreneurs in the Landscaping Industry in Japan
Yuki Hara
-
Website Evaluation of Travel Agencies Class A in Saudi Arabia and Egypt Using Extended Version of Internet Commerce Adoption Model: A Comparative Study
Tarek Abdel Azim Ahmed, Eman Sarhan Shaker
-
Analysis Model for the Relationship of Users, Products, and Stores on Online Marketplace Based on Distributed Representation
Ke He, Wumaier Parezhati, Haruka Yamashita
-
Predicting the Success of Bank Telemarketing Using Artificial Neural Network
Mokrane Selma
Digital Program consists of the e-proceedings book which is available online-only
and includes the conference communications (proceedings abstracts and papers).
Registered participants can access the digitally available conference
proceedings ( and certificates ) by visiting their profile pages.
Internet economy and marketing
Marketing strategy
Consumer psychology and behavior
Marketing models
Product and brand
Service marketing and network marketing
Cross-cultural marketing and international marketing
Advertising and communication
Channel management
International marketing
Cultural marketing
Green marketing
Logistics and supply chain management
Marketing
Marketing information system
| Abstracts/Full-Text Paper Submission Deadline |
|
January 15, 2025 |
| Notification of Acceptance/Rejection |
|
January 31, 2025 |
| Final Paper (Camera Ready) Submission & Early Bird Registration Deadline |
|
March 11, 2025 |
| Conference Dates |
|
April 03-04, 2025 |
